Food Service Account Sales Manager

Position Overview

The Foodservice Account Sales Manager will be responsible for securing and developing business through pro-active direct sales, marketing, telemarketing, professional Networking, appointment calls and tours of the AFC Operations primarily in College/University, Workplace, Healthcare and Prestige Venue Business Segments. This position will also develop strategic action plans for existing accounts to drive measurable, incremental sales revenue. The Food Service Account Sales Manager will also identify areas of opportunity in field execution/performance and recommend actions to optimize company sales and revenue. Additionally, they will work closely with individual field / office teams to execute company strategies and standards.

Key Responsibilities & Duties

  • Responsible for Acquiring New Accounts and new locations within existing accounts.
  • Manage all aspects of the new customer sales process (identify, pursue, price, profitability and close)
  • Work closely with General Manager of Sales and Marketing as needed on existing and new accounts.
  • Utilize a consultative selling approach to build effective proposals, converting features to benefits based on customer needs, company offerings and capabilities, consumer insights and the customer’s decision criteria.
  • Implement all sales action plans related to market areas as outlined in the marketing plan. Execute New Product Development plan. Close voids. Execute price changes.
  • Identify new markets and business opportunities to increase Company Revenue.
  • Wire vertically and horizontally with key decision makers within all accounts.
  • Provide quick, timely and actionable responses to the customer when issues arise and develop professional long-term customer business relationships.
  • Execute and support all operational aspects of company business. Work closely and collaboratively with all cross functional teams.
  • Attending all department meetings and functions, as necessary.
  • Closely following up on all business leads within a 24-hour response timeline to clients.

 Qualifications & Skills

  • Bachelor’s degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related field
  • Must have minimum 5 years of experience of Business-to-Business sales in the Food Service business segments with emphasis in College/University, Workplace, Healthcare and Prestige venues.
  • Must have minimum 5 years of experience of Business-to-Business sales with National Food Service Contract Feeders such as Foodbuy/Compass, Sodexo and Aramark.
  • Proven success in closing new business in a similar role and environment.
  • Ability to penetrate new accounts, get to decision maker and close.
  • Solid internal and external customer service ability.
  • Be comfortable working in a Multi-cultural organization.
  • Exemplary professional presentation skills are required.
  • Possess strong attention to detail, verbal, and written communication skills.
  • Excellent sales negotiations skill.
  • Thorough understanding of company’s and competitors’ products and/or services.
  • Up to 50% travel required.
  • Proficient with Microsoft Office including Word, Excel and PowerPoint.

Physical Requirements

  • Prolonged periods of sitting at a desk and working on a computer.
  • Must be able to lift 15 pounds at times.